We are a creative technology company and the team behind the Fabric Marketing Operating System™.
We help marketers and IT professionals find patterns in their digital data and provide tools and services to simplify and speed up the way they act on the possibilities these new insights bring.
By unifying an organization’s view of its consumer across all digital activities, we spot unique, up to the minute patterns. Through the Fabric MarketingOS™ and Fabric Connected Marketplace™ marketers can then act on this insight in a faster, more consistent and creative way.
Backed by WPP, we have a global footprint with offices in London, New York and Seattle, as well as a presence in key European and Asian Markets.
At Fabric we provide our clients with a unified view of their digital consumers, a marketing operating system that simplifies the way they act on this insight and a Connected Marketplace™ of digital services that work with this operating system.
This is supported by a team of creative marketing technologists dedicated to building high quality digital marketing for our clients with speed, creativity, quality and insight at the heart.
In a world where the use of digital channels is in a rapid and continuous state of evolution, we provide businesses with the opportunity to understand and react to this environment.
The Fabric Unified Consumer Profile helps organizations understand consumer's digital activity in a consistent, connected and usable way, letting them learn, act and target faster and with more certainty.
It’s powered by a tagging solution that allows all digital assets to capture data consistently wherever consumers interact with them, a technology to implement and manage data standards across the organization and framework to unify and normalize digital data from other sources including client’s offline CRM.
The Fabric MarketingOS™ is designed to extend the power of the Unified Consumer Profile and provides marketers, agencies and IT professionals with a simple way to react to new insights and execute digital marketing creatively, consistently and fast.
Much like an operating system in your computer, the Fabric MarketingOS™ is a simple way through which a variety of digital marketing applications and data can work together.
The Fabric MarketingOS™ has a simplified interface that is easy for marketing teams to use. By pulling together complex data from a number of services that would normally be isolated marketing teams can be more relevant, creative and timely.
The number of digital marketing solution and data providers has been growing fast which makes it very difficult to determine who to work with, or what drives the highest return on investment.
The Connected Marketplace™ has been designed to connect a wide range of technologies and applications at both a functional and data level across the organization. As these tools are brought onto the platform, marketers and agencies can seamlessly launch and leverage their features in a simplified manner.
Some of the well-known applications within the Connected Marketplace™ include Buddy Media, Kantar research tools, Visible Technologies and Xaxis media buying tools.
Our team is focused on turning the patterns we find into actionable and measurable results quicker and more efficiently to help marketers react faster and more creatively in the digital space.
To find out how we can help your business put digital at its heart, or to hear about some of the success our clients have had, contact us here.
If you’d like to hear about the Fabric Marketing OS, see how we can use patterns to help you understand your customers better or how we can apply these technologies to your business, we’d love to hear from you at sales@fabricww.com.
We’re always on the look out for smart, talented, down to earth people who are interested in pioneering the next generation of digital marketing. Currently we’re in London, Seattle and New York with new offices popping up fast. If you get what we're doing and are interested in joining the team, tell us a bit about yourself.
121-141 Westbourne
Terrace
London
W2 6JR
United Kingdom
Tel: +44 (0)20 7479 8400
Fax: +44 (0)20 7479 8441
1218 3rd Avenue
Suite 600
Seattle
WA 98101
United States
Tel: +1 206 224 4588
Fax: +1 206 624 0875